Tuesday, 24 May 2011

Yearbook - Final Proof Feedback

We showed the Surface Pattern tutors the final proof of their yearbook today and it went down extremely well. They were over the moon with the end result so its now signed off.
I addition to the book we also showed them our proofs of the book request postcards, these also went down very well. Their only amendments were to remove all type etc from the front so that the focus would be solely on the surface pattern (something we had discussed as a team since printing our original postcard proofs). This move will make the cards more desirable and collectable to prospective students etc at trade fairs. 
With regards to the reverse layout of the postcards the tutors were very happy with the information and its layout. Their only suggestion for this side of the card was to add 'alternatively you can email teamtextiles@leeds-art.ac.uk' unfer the address. Their thinking behind this is that people might want to keep the postcard rather than sending it to them. A nice touch that gives the recipient the choice. 
Having re moved the logo etc from the front I decided to increase the size of the LCA logo on the reverse side to make it more prominent.
Revised Reverse:
Having left the tutors to review the book we returned to the studio but a short while later Ian and I thought it best to go and ask them directly for the 5 images they wanted to use for the postcards - wanting to wrap the final design up asap. We went back and discussed it with them and they chose the following designs to represent the course. A good selection that shows the variety of approaches and processes used on the course. 

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